
OUR STORY
PASS EYEWEAR is a Stockholm-based brand, dedicated to creating timeless eyewear that combines quality craftsmanship with modern design. Born from a passion for simplicity and detail, we believe that the perfect pair of sunglasses should feel effortless—an everyday essential that complements your style rather than defines it.
Our design philosophy is rooted in Scandinavian aesthetics: clean lines, functional elegance, and a deep respect for longevity. Each frame is carefully developed to balance comfort with character, making them as suited for city streets as for summer getaways.
At PASS EYEWEAR, we value durability and timelessness over fast trends. By focusing on high-quality materials and thoughtful design, we create pieces meant to be worn season after season, year after year. Our ambition is simple—to offer eyewear that feels personal, reliable, and always relevant.
PASS is more than just eyewear. It’s a way of seeing the world: clear, confident, and with a sense of understated style.